PERPETUAL CARE is the Studio & Design portfolio of Music Producer and Club Performer, Joel Eel
Freelance Creative Direction & Design for Pride Toronto 2019.
In Partnership with Mutek, MOCCA, Trace Labs, and Artscape
Creative Direction
Strategy
Social Strategy
Design: Social Media, Apparel, Posters & Flyers
In Partnership with Mutek, MOCCA, Trace Labs, and Artscape
Creative Direction
Strategy
Social Strategy
Design: Social Media, Apparel, Posters & Flyers
Press
TBA
TBA
Korean-Canadian artist and Forth collective label manager Joel Eel presents his new album “Performing a Crime” - self-released on September 14th.
Performing A Crime is a concept of how being in love, can feel criminal in and of itself. It is the observation of how two people intimately in love, exchanging a conversation that can result in misunderstanding — emotions become reactionary and eventually overpower the positive motive of one’s intent.
The emotional exchange of tenderness one day, can be ultimately forgotten or destroyed the next. All loving — expressive ideas no longer resonate -- can be distorted by emotions. Social media takes its part; simplifying complex expressions — such as how the act of unfollowing can be interrupted as an opposition of perpetual care.
The album recieved international press and visibility on various music channels: DJ Mag, Inverted Audio, Paper Magazine, Red Bull Radio, Resident Advisor, Noods Radio, Exclaim and Now Magazine.
Creative Direction
Video Direction
Art Direction
Branding
Video Editing
Product Design
Social Strategy
Product Photography by: James Kachan
Performing A Crime is a concept of how being in love, can feel criminal in and of itself. It is the observation of how two people intimately in love, exchanging a conversation that can result in misunderstanding — emotions become reactionary and eventually overpower the positive motive of one’s intent.
The emotional exchange of tenderness one day, can be ultimately forgotten or destroyed the next. All loving — expressive ideas no longer resonate -- can be distorted by emotions. Social media takes its part; simplifying complex expressions — such as how the act of unfollowing can be interrupted as an opposition of perpetual care.
The album recieved international press and visibility on various music channels: DJ Mag, Inverted Audio, Paper Magazine, Red Bull Radio, Resident Advisor, Noods Radio, Exclaim and Now Magazine.
Creative Direction
Video Direction
Art Direction
Branding
Video Editing
Product Design
Social Strategy
Product Photography by: James Kachan
Press
Mixmag Premiere: Performing a Crime (Aquarian Remix)
DJ Mag - Six Acts You Need To Hear
Rinse France Radio
Redbull Radio: Choice Mix
Paper Magazine - Performing A Crime Music video Premiere
Noods Radio Mix
Untitled909 - Interview
DJ Mag - Album Review
Exclaim - Album Review
Now Magazine - Best Music
Inverted Audio - Track Premiere
Resident Advisor - New Tracks
Resident Advisor - News
Distribution
Lobster Records
Juno Records
OYE, Bleep
Boomkat
Rotate This
Invisible City Records
Remixes by: Baltra, Aquarian & TYVYT-IYTYI
Mixmag Premiere: Performing a Crime (Aquarian Remix)
DJ Mag - Six Acts You Need To Hear
Rinse France Radio
Redbull Radio: Choice Mix
Paper Magazine - Performing A Crime Music video Premiere
Noods Radio Mix
Untitled909 - Interview
DJ Mag - Album Review
Exclaim - Album Review
Now Magazine - Best Music
Inverted Audio - Track Premiere
Resident Advisor - New Tracks
Resident Advisor - News
Distribution
Lobster Records
Juno Records
OYE, Bleep
Boomkat
Rotate This
Invisible City Records
Remixes by: Baltra, Aquarian & TYVYT-IYTYI
New Justine is a Beautiful Name. A collective of DJs, musicians, producers, directors, poetry, and image makers An outlet to exercise ideas to bridge the dichotomy of: “audible raw” + “visual lush.”
Creative Direction
Branding
Art Direction
Product Design
Social Media
Product Photography by: Brent Goldsmith
Creative Direction
Branding
Art Direction
Product Design
Social Media
Product Photography by: Brent Goldsmith
Wave Music is a crowdfunding platform to fans and artists to help kickstart concerts.
Responsible for overall brand vision—Concept, Video Direction/editing, UX Design for iOS, wire framing, prototyping & social content.
Design implimentation and wireframing MVP, website and early beta, along with tracking analytics, and overall strategy. User growth and early platform adoption with artists and vendors, expanding the platform’s early database.
Creative Direction
Video Direction
Branding
Art Direction
UX Design
Prototyping
Product Design
Video Editing
Social Strategy
Responsible for overall brand vision—Concept, Video Direction/editing, UX Design for iOS, wire framing, prototyping & social content.
Design implimentation and wireframing MVP, website and early beta, along with tracking analytics, and overall strategy. User growth and early platform adoption with artists and vendors, expanding the platform’s early database.
Creative Direction
Video Direction
Branding
Art Direction
UX Design
Prototyping
Product Design
Video Editing
Social Strategy
